Web Strategies

Course description

In this course, students explore best practices and strategies for an effective online presence, with a particular emphasis on using web analytics and measurements of return on investments. Students also explore how a web presence ensures an organization remains competitive in an ever-changing business environment.

Students registering for credit courses for the first time must declare a program at the point of registration. Declaring a program does not necessarily mean students must complete a program, individual courses may be taken for skill improvement and upgrading.

For more information, please contact Continuing Education