Marketing Research Fieldwork

Course description

Using case studies and working with community businesses and organizations through Tree Fort, students apply a variety of marketing research methods to diverse business scenarios. Through data collection and analysis, students develop an appropriate course of action to solve the marketing challenge.

Students registering for credit courses for the first time must declare a program at the point of registration. Declaring a program does not necessarily mean students must complete a program, individual courses may be taken for skill improvement and upgrading.

For more information, please contact Continuing Education